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Guide for brand owners · United States

How to respond to a trademark office action

An office action — called an examination report or provisional refusal in many countries — explains why your application can’t be approved yet. Most can be answered, but deadlines are short and missing one usually ends the application.

Answer your office action on time

Office actions in any country

Every office examines applications, and most send an objection letter when something is wrong: the mark is descriptive or not distinctive, it conflicts with an earlier mark (in offices that check this), or the goods and services wording isn’t accepted. Deadlines range from about one to six months and some can be extended. International (Madrid) designations get a “provisional refusal” and usually need a local agent to answer. Each country guide explains that office’s examination.

United States: the deadline

For most applications you have three months from the issue date to respond. You can buy one three-month extension for $125, but you must request it before the first deadline. Applications that came in through the Madrid system have six months, with no extension.

If you miss it, the application is abandoned. You may file a petition to revive within two months of the notice of abandonment ($250 online), stating the delay was unintentional.

United States: common reasons and what helps

Refusal or requirementWhat usually helps
Likelihood of confusion (Section 2(d)) with an earlier markArguing the marks, goods or buyers differ; narrowing your goods; a consent agreement with the owner
Merely descriptive (Section 2(e)(1))Arguing the mark is suggestive; moving to the Supplemental Register; evidence of acquired distinctiveness
Specimen refusedA new specimen showing the mark on the goods, packaging or a web page with a way to buy
Identification of goods unclearRewording to acceptable ID Manual terms (you can narrow, never broaden)
Disclaimer requiredUsually just accepting the disclaimer of a generic word

United States: final office actions

If the examiner is not persuaded you get a final office action. You can file a request for reconsideration, appeal to the Trademark Trial and Appeal Board, or both, within the same deadline.

A typical request on TrademarksHub

Example

“A US apparel brand received a 2(d) refusal citing a similar name for shoes. They need an attorney to argue the difference and suggest narrower wording within three weeks.”

Illustrative example. On TrademarksHub requests are shown as “Private brand owner”, and only firms that cover the chosen countries can reply.

Questions

How long do I have to respond to a USPTO office action?
Three months from the issue date for most applications, with one optional three-month extension for $125 requested before the deadline.
What happens if I don’t respond?
The application is abandoned. You can petition to revive it within two months of the notice of abandonment if the delay was unintentional; the petition fee is $250 online.
Can I respond myself?
In the US, if you are domiciled there. Foreign-domiciled applicants must act through a US-licensed attorney, and many other countries require a local agent.
What is a provisional refusal?
The name for an office action against an international (Madrid) designation. The designated country explains its objection and sets a deadline; you usually answer through a local agent there.